Sapporo Market and Seafood Brunch Tour Taste Hokkaido’s Freshness

5.0 (4 reviews) 2 h 30 min Free cancellation

out of 5

4 reviews

5.0

Sapporo Market and Seafood Brunch Tour Taste Hokkaido’s Freshness — Photos: the activity supplier, via Viator

Sapporo Market and Seafood Brunch Tour Taste Hokkaido’s Freshness, photo 2 — Photos: the activity supplier, via Viator

About this activity

Savor the flavors of Hokkaido on this 2.5-hour guided tour that immerses you in the seafood culture of Sapporo. Start at the bustling Nijo Market, sampling fresh shellfish and seasonal specialties, including expertly crafted nigiri sushi. Discover the local agricultural heritage with buttery Hokkaido potatoes and creamy soft-serve ice cream. This small group experience is perfect for food lovers and first-time visitors wanting a short, enriching culinary adventure. Enjoy insider knowledge from an English-speaking local guide and all food tastings included for a hassle-free experience.

2.5-hour tour exploring Sapporo’s seafood and local delicacies
Taste fresh scallops, oysters, and sushi at Nijo Market
Indulge in Hokkaido's famous jaga butter potatoes and dairy treats
Small group size ensures a relaxed atmosphere and personal interaction with your guide

Full-day Tours Private and Luxury Cultural Tours Walking Tours Small Group Short term availability Weather Dependent - Moderate

At a glance

Duration: 2 h 30 min
Confirmation: Instant confirmation
Ticket: Mobile or paper ticket accepted
Group: Up to 7 people
People per booking: 1–7
Guide: English
Operated by: MagicalTrip Inc.

Ages: Children (4–15 years) · Adults (16–100 years)

What is included

Included

Included: Photos during the tour
Included: 3 local foods
Included: A Certified guide by MagicalTrip
Included: Brunch

Itinerary

Sapporo Tourist Information Center

Passing by

Meeting at the base of the Sapporo TV Tower
Soseigawa Park

Passing by

Soseigawa is a river flowing north-south through central Sapporo, excavated in 1866 (Keio 2).
Nijo Market

30 min

After meeting at the iconic Sapporo TV Tower, your guide leads you through the lively streets to Nijo Market—where scallops, oysters, and Hokkaido shellfish are prepared right before your eyes. Taste them fresh and learn how the cold northern waters shape Hokkaido’s flavors.
Nijo Market

40 min Admission included

Brunch at a local sushi restaurant

Then head to Kani Sushi Kato, where the ingredients you just saw are transformed into delicate nigiri right at the counter. Enjoy eight pieces of expertly crafted sushi and experience the harmony of fresh seafood and perfectly seasoned rice—an essential part of Japanese culinary culture.
Tanukikoji Shopping Street

20 min Admission included

Continue your journey through Tanukikoji Shopping Street, a beloved Sapporo arcade packed with local charm, as you walk toward your next tasting. At Sato Suisan, you’ll savor Hokkaido’s famous “jaga butter,” a simple yet rich potato dish that captures the essence of the region’s agricultural heritage. This stop also offers an array of fish products and pantry-friendly items that make perfect souvenirs.
Stop 6

Passing by

End of the tour near Sapporo Clock Tower

The historic Sapporo Clock Tower, one of the city’s most symbolic landmarks.
Odori Park

30 min Admission included

Local shops around odori park

Your final chapter highlights the island’s well-loved dairy culture at Machimura Farm. Take a relaxing break with soft-serve ice cream or dairy sweets made from fresh local milk, enjoying flavors that showcase Hokkaido’s pastoral richness

Meeting point and pickup

Everyone meets at the meeting point.

Meeting point

At the base of the Sapporo TV Tower

A guide will be holding a board with our company name

End point

End of the tour near Sapporo Clock Tower

Cancellation

Free cancellation

For a full refund, cancel at least 24 hours before the scheduled departure time.

If you cancel	You get back
At least one day before	100%
Less than a day before	0%

Good to know

Public transportation options are available nearby
Not recommended for travelers with poor cardiovascular health
Suitable for all physical fitness levels
You do not need to pay for the guide's food and drinks
Please bring some cash for your additional orders
The itinerary for this tour includes some locations that are not accessible by a wheelchair or stroller.
This tour is not recommended for people with mobility issues, if you have walking problems we recommend booking a private tour.
Please inform us at least one day before the tour if you have any dietary requests or allergies to mention.
Note: Requests made on the day of the tour cannot be accommodated.
Please note that we are unable to guarantee allergy-free or cater to dietary restrictions as the food is prepared in kitchens that do not belong to MagicalTrip. Additionally, there may be instances where substitutions are not possible at certain stops; however, we will make every effort to compensate at different stops throughout the tour.
Out of respect for other guests and to ensure the best tour for everyone, we must start the tour on time.
You will not be able to join the tour, get a refund or reschedule if you are late for the tour and miss the group.