The Florence Pottery Experience: Factory Tour & Masterclass

5.0 (237 reviews) 2 hours Free cancellation

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237 reviews

5.0

Salvatore in factory — Photos: the activity supplier, via Viator

The Florence Pottery Experience: Factory Tour & Masterclass, photo 2 — Photos: the activity supplier, via Viator

About this activity

Hi, my name is Matteo, and I grew up surrounded by clay, watching my father and grandfather shape ceramics by hand.

Florence is full of incredible things to see, but there is an Italy beyond the tourist routes that is worth discovering. We are right there.

Montelupo Fiorentino is where Florence's ceramics have been made for over 700 years.

When you visit us, you step into the daily life of a pottery family. You meet my father Salvatore, who has been at the wheel for 50 years, and the artisans who hand-paint every single piece — it gives you a whole new appreciation for handmade things. If something catches your eye, you can also order custom-made pieces directly from the factory!

After the visit you get into it yourself, sit at the wheel, and make something with your own hands.

We are proud to enrich the Italy trip of the people who come to us, so they can say they did not only visit Italy — they explored it, understood its traditions, and left with something they created themselves.

Art Classes Craft Classes Pottery Classes Small Group Excellent Quality Likely To Sell Out Low Supplier Cancellation Rate Low Last Minute Supplier Cancellation Rate

At a glance

Duration: 2 hours
Confirmation: Instant confirmation
Ticket: Mobile or paper ticket accepted
Group: Up to 6 people
People per booking: 1–6
Guide: English
Operated by: La Galleria Nuove Forme d'Arte

Ages: Adults (5–85 years)

What is included

Included

Included: Worldwide shipping of your finished pieces to your home
Included: Private guided tour of a working pottery factory
Included: Option to order custom-made ceramics to add in the same box I have to ship
Included: Local transport to the factory by car
Included: Double firing and hand glazing of your pieces
Included: All materials: clay, apron, and pottery wheel

Itinerary

Montelupo Fiorentino is a small town just 20 minutes from Florence, known for over 700 years of ceramic tradition. Leave the crowds behind and step into the real Tuscany — a family workshop where five generations of potters have shaped clay every day. You will visit a pottery factory and see the full production cycle, from raw clay to hand-painted majolica, and meet the artisans who make it all by hand. Back at the shop, my father Salvatore — a master potter with 50 years of experience — will guide you step by step as you shape your own piece on the wheel. Whether you have never touched clay before and want a fun, hands-on way to bring home a tangible memory of your trip to Italy, or you are an experienced potter looking to refine your technique with Italian craftsmanship — Salvatore adapts to your level. After your visit, we fire your piece, glaze it by hand, and ship it to your home — anywhere in the world, included in the experience price. In about two months, a piece of Tuscany made by your hands arrives at your door. Awarded as one of the Best Experiences in Italy 2025, it is suitable for all ages — couples, families, solo travelers, and groups.

Stop 1

Meeting point and pickup

Everyone meets at the meeting point.

Meeting point

The ride through the Tuscan countryside? Already part of the experience. Getting here is very easy and I will be there to welcome you :)

By train: Florence SMN to Montelupo-Capraia, 20 min ride. The shop is a 2-min walk.

By car: free parking near the MMAB Ceramics Museum, 1 min from the shop.

End point

The ride through the Tuscan countryside? Already part of the experience. Getting here is very easy and I will be there to welcome you :)

By train: Florence SMN to Montelupo-Capraia, 20 min ride. The shop is a 2-min walk.

By car: free parking near the MMAB Ceramics Museum, 1 min from the shop.